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Alice Dunnigan, First Black Woman to Cover White House, Will Get Statue at Newseum

Media and Adv - Gio, 08/23/2018 - 20:17
The daughter of a Kentucky sharecropper, Ms. Dunnigan endured poverty, segregation and sexism as she fought to fulfill her dream of becoming a journalist.

The New Branding: Five Tips for Creating Shareable Brand Experiences

Brand management - Gio, 08/23/2018 - 16:00
Today, branding is not about slapping logos on various media. To grow, your brand needs to be providing consumers with disruptive—that is, memorable and sharable—experiences. Read the full article at MarketingProfs

Tasty Naming Lessons Delivered to You by Meal Kit Companies

Brand management - Gio, 08/23/2018 - 16:00
Meal kit companies can teach you more than just how to cook. This analysis of the names of the brands in that industry provides insight into creating memorable and evocative brand and product names. Read the full article at MarketingProfs

China Forces Out Buzzfeed Journalist

Media and Adv - Gio, 08/23/2018 - 08:39
Megha Rajagopalan, who had written extensively about a crackdown on Muslim minority groups, said the Chinese authorities did not explain their decision.

Anatomy of a Crime: Sex, Hush Money and a Trump Fixer’s Guilty Plea

Media and Adv - Gio, 08/23/2018 - 04:07
Coordinating with Michael Cohen, a tabloid giant turned its tip line into a trip wire for negative stories that could hurt the Trump campaign, prosecutors said.

State of the Art: Can Facebook, or Anybody, Solve the Internet’s Misinformation Problem?

Media and Adv - Gio, 08/23/2018 - 01:59
Facebook showed it was proactive against online threats when it revealed new global influence campaigns this week. But being proactive is far from finding a solution.

How Joe Budden Became the Howard Stern of Hip-Hop

Media and Adv - Gio, 08/23/2018 - 00:11
As a rapper, Joe Budden had a hit 15 years ago — and then a string of bad luck and poor choices. Now he has emerged as a podcast star.

‘The Big Bang Theory,’ a Durable Hit for CBS, Will End in 2019

Media and Adv - Mer, 08/22/2018 - 22:30
By the time its finale airs in May, “The Big Bang Theory” will be the longest-running multicamera comedy in TV history.

Tech We’re Using: Managing Manterruptions and Her Dog’s Instagram

Media and Adv - Mer, 08/22/2018 - 17:24
Jessica Bennett, gender editor for The Times, talks about diversifying reporting subjects, monitoring how many times she gets interrupted and why you should follow her dog.

State of the Art: Google Tried to Change China. China May End Up Changing Google.

Media and Adv - Mer, 08/22/2018 - 11:00
Google once held itself up as proudly nonconformist. A decision to abide by Chinese censors would mark a new era for the company — one of conventionality.

‘We Have Some Breaking News’: A Wild Day Makes Networks Scramble

Media and Adv - Mer, 08/22/2018 - 02:49
Over the course of a whipsawing hour of television, journalists struggled to keep up with developments involving Paul Manafort and Michael Cohen.

Danny Boyle Won’t Direct New James Bond Movie After All

Media and Adv - Mar, 08/21/2018 - 22:06
An announcement by the film’s producers and the actor Daniel Craig, who plays 007, cited “creative differences.”

Apple Buys Rights to Series Based on New York Times Climate Change Article

Media and Adv - Mar, 08/21/2018 - 21:16
The article by Nathaniel Rich, published in The New York Times Magazine this month, detailed how a group of scientists, activists and politicians tried to stop climate change.

Kelly Marie Tran: I Won’t Be Marginalized by Online Harassment

Media and Adv - Mar, 08/21/2018 - 10:00
The “Star Wars” actress was “brainwashed into believing that my existence was limited to the boundaries of another person’s approval.” Now she’s taking a stand.

Netflix Tests Promotional Videos but Users See ‘Commercials’

Media and Adv - Lun, 08/20/2018 - 23:23
An experiment by Netflix to highlight some of its shows with promotional videos was met with resistance from viewers who disliked the interruptions.

Nicki Minaj Cries Foul, but Travis Scott Is No. 1

Media and Adv - Lun, 08/20/2018 - 20:53
“Astroworld” holds atop the Billboard 200, fending off “Queen” in its debut week. Ms. Minaj complained that industry maneuvering cost her the top spot.

Turkey Drops Travel Ban for German Journalist

Media and Adv - Lun, 08/20/2018 - 20:25
A Turkish court has ruled that Mesale Tolu is free to leave the country while she awaits trial on terrorism-related charges.

The Psychology of Advertising: Thinking vs. Feeling [Infographic]

Advertising - Lun, 08/20/2018 - 16:00
Considering all the advertising people see on a daily basis, it's a miracle any of the ads actually push through the clutter to stand out. Here's a look at the psychology of ads, including tips to make your ads memorable. Read the full article at MarketingProfs

Advertising: To Reach Men, Advertisers Dial In to Sports Radio

Media and Adv - Lun, 08/20/2018 - 02:56
Sports is a niche area in radio over all, but it is increasingly attractive to marketers who want to reach an engaged audience that is primarily male.

Giuliani Says ‘Truth Isn’t Truth’ in Defense of Trump’s Legal Strategy

Media and Adv - Dom, 08/19/2018 - 23:40
President Trump’s personal lawyer, Rudolph Giuliani, made the comment on “Meet the Press” on Sunday in response to a question about a potential interview by the special counsel.


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